July 17th, 2025 (updated May 3rd, 2026)
What is Professional Branding?
I believe professional branding is the most underrated type of leverage you can have in your career. It's how I got Software Engineering interviews and offers from these companies:
And the best part is they reached out to me to apply to them with special links.
Professional Branding is your LinkedIn Profile, personal website, and of course resume... but everyone has a resume, not everyone has an amazing LinkedIn profile and personal website.
Do you see what I'm getting at?
~ ethangwang